Don’t Hide From Your Brand Behind Your Business
You have a brand whether you like it or not. Musicians, businesses, You, Me; we all have a brand. Think of your brand as what people think of you. A brand is in everything that your customers, fans and friends experience when they look, see, smell, hear and/or taste things having to do with you…. Read More »
What Happened To Artist and Musician Brands?
A quick disclaimer that this is basically a just a rant by the slowly aging designer in me. I can already hear myself saying, “back in my day…”. With that being said, when I think of artist or musician brands, logos, etc., I automatically think back to Aerosmith, Van Halen, Run DMC, Misfits, Wu-Tang, The… Read More »
Building an Online Presence – Part 2: Using Social Media
In the first post of this series – Building an Online Presence – Part 1: The Website – I discussed the importance of having a well designed and user-friendly website as the first step in creating a solid online presence. In this post, I’ll give you my thoughts on social media and how it can help… Read More »