Why Most Business Owners Don’t Know What Works Online
Spend time with the average business owner or executive and you’ll learn that most of them are excited about the opportunities associated with digital marketing but aren’t too sure about the execution. In other words, they know they want to participate, but might not have the knowledge or experience needed to find success on Google,… Read More »
A Different Way to Think About Online Ads
We meet with business owners and executives every week who share a common goal: each of them wants more people who look like their best customers to find them online. In other words, they need more of the right kinds of web traffic. When we recommend they consider using online ads, however, many of these… Read More »
How to Win at Online Marketing by Shrinking It Down
Are you one of those business owners who feel completely overwhelmed by online marketing? Does it seem like the endless cycle of blogging, creating social posts, and managing digital ads is wearing you down? If so, we might have a simple solution that can help. Instead of trying to plan a year or more into… Read More »
One PPC Advertising Mistake You Can’t Afford to Make
Pay-per-click advertising has a steep learning curve, and there are a lot of little mistakes (like combining too many keywords into a single ad group, or not split-testing landing pages) that you can get away with for a while as you get comfortable with the process. There is one PPC advertising mistake you can’t afford… Read More »
Can We Thank Google for a Better Internet Explorer 9?
Microsoft needs to compete with modern browsers in order to get it’s web browser Bing traction in the valuable search market. Could this be the reason for IE9’s significant enhancements?
Building an Online Presence – Part 2: Using Social Media
In the first post of this series – Building an Online Presence – Part 1: The Website – I discussed the importance of having a well designed and user-friendly website as the first step in creating a solid online presence. In this post, I’ll give you my thoughts on social media and how it can help… Read More »
Nashville Interactive Now Using Feedburner
In an effort to better aggregate fresh Nashville Interactive content, We’re now using Feedburner to handle all RSS content. Please enjoy and let us know if you love it or hate it and SUBSCRIBE TO THE RSS FEED of course.
Custom Flash Design and Development Completed for Gaylord Entertainment
Nashville Interactive recently completed a custom Flash design project for the world-renown Gaylord Entertainment. The end product was a completely customizable experience.
Why You Should Treat Your Clients Like Dirt
Because I want your clients basically. Good customer service in web design seems to be some sort of elusive creature that few people get to see in their lives. You don’t have to put up with slack, unresponsive designers.
Online Marketing and Advertising During Tough Times
With lean budgets, people want to get more out of their advertising and marketing dollars. What better way to do this than with online advertising and a great web presence.