A Different Way to Think About Online Ads

We meet with business owners and executives every week who share a common goal: each of them wants more people who look like their best customers to find them online. In other words, they need more of the right kinds of web traffic. When we recommend they consider using online ads, however, many of these… Read More »

How to Win at Online Marketing by Shrinking It Down

Are you one of those business owners who feel completely overwhelmed by online marketing? Does it seem like the endless cycle of blogging, creating social posts, and managing digital ads is wearing you down? If so, we might have a simple solution that can help. Instead of trying to plan a year or more into… Read More »

Why On-Site Reviews are E-commerce Gold

If you own an online store, you are probably already aware of just how difficult it is to get the attention of customers, edge out your competitors, and manage prices in a way that keeps buyers coming back while you earn a profit. What if you could accomplish all of these goals just by adding… Read More »

One PPC Advertising Mistake You Can’t Afford to Make

Pay-per-click advertising has a steep learning curve, and there are a lot of little mistakes (like combining too many keywords into a single ad group, or not split-testing landing pages) that you can get away with for a while as you get comfortable with the process. There is one PPC advertising mistake you can’t afford… Read More »

Are You Paying Enough Attention to Local SEO?

Google and the other search engines have essentially killed the effectiveness of the Yellow Pages and other print directories, both in Nashville and throughout North America. That means that in order to reach the same buyers you would have in the past, you need to take advantage of local search engine optimization for your business… Read More »

3 Steps to Help Musicians Cultivate Their Online Brands

Establishing the right brand is critical to musicians and bands. In fact, it’s even more important to performers than it is to businesses. That’s because people might keep buying products and services from a company, even if they don’t like their branding, because of other factors like pricing and location. When potential fans don’t connect… Read More »

What Makes Internet Marketing Different in Nashville?

Contrary to what a lot of Internet marketing “experts” would have you believe, there are differences in the way you approach the job of finding customers online in different parts of the country, and around the world. That’s particularly true in Nashville, where we have a fun, diverse community that likes a little more personality… Read More »

beBELMONT Animated Infographic Design Launches

Statistics can be fun. I swear. Infographics are a very popular way to make data presentation a little more palatable for the casual fan. Belmont University has done some really great things in Nashville, TN over the last decade in terms of land and property development, job creation, and community service. Nashville Interactive was contracted… Read More »

The Trifecta Week: B-ball, Fashion and Gardening

This week marks the launch of three websites which Nashville Interactive has played an integral role in. We were lucky enough to be involved in the development of NBA star Rajon Rondo’s new website, as well as the design and development of TaiganFinds.com – a blog devoted to finding that great online boutique shopping deal… Read More »

Can We Thank Google for a Better Internet Explorer 9?

Microsoft needs to compete with modern browsers in order to get it’s web browser Bing traction in the valuable search market. Could this be the reason for IE9’s significant enhancements?

Building an Online Presence – Part 2: Using Social Media

In the first post of this series – Building an Online Presence – Part 1: The Website – I discussed the importance of having a well designed and user-friendly website as the first step in creating a solid online presence. In this post, I’ll give you my thoughts on social media and how it can help… Read More »

Nashville Interactive Now Using Feedburner

In an effort to better aggregate fresh Nashville Interactive content, We’re now using Feedburner to handle all RSS content. Please enjoy and let us know if you love it or hate it and SUBSCRIBE TO THE RSS FEED of course.